Question

Explain how businesses could apply the force-field analysis technique to solve business problems.

Answer 1

Application of the force-field analysis technique

1. Describe the current situation/problem and the desired situation.
2. List all driving/pros and restraining/cons forces that will support and resist change.
3. Allocate a score to each force using a numerical scale, where 1 is weak and 5 is strong.
4. Weigh up the positives and negatives then decide if the project is viable.
5. Choose the force with the highest score as the solution.
6. If the project is viable, find ways to increase the forces for change.
7. Identify priorities and develop an action plan.